Bedding rose

52-668-1
52-668-2

Sweet Blondie™

Bedding rose

VISswepat – Martin Vissers

Light cream base with a delicate pink centre. - bedding floribunda rose - mild, restrained-scented rose - delicate, soft character

– Romantic cream-white blooms with pink centres.
– Compact upright habit for beds and borders.
– Reliable remontant flowering with rich repeats.
– Award-winning floribunda with multiple gold medals.
– Dense, slightly glossy mid-green foliage.
Special feature: Ideal for containers and patios, creating soft, elegant colour accents.
Future-proof garden selection – Continuous garden development
Sweet Blondie™
pharmaROSA® ORIGINAL 2-litre own-root potted rose
17,90 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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Sweet Blondie™ – creamy-white bedding floribunda rose – VISswepat

cream petals with a delicate blush make Sweet Blondie™ an elegant choice for front gardens and cottage-style borders, where its floribunda clusters deliver generous flushes of bloom for much of the season. In a sunny spot with basic feeding and watering, this upright, medium-height bush forms a neat, compact presence that sits comfortably in small beds and around-the-house planting, coping well with breezier sites and coastal weather when given reasonable shelter. Planted singly or in short runs, it offers reliable, remontant flowering for cutting, while in groups of three to five it builds a softly rounded, dense mass of foliage and bloom that reads beautifully from the pavement. As an own-root plant it settles steadily, responding well to simple, regular care so you can enjoy long-term, lasting structure and colour without complex pruning, moving from quiet establishment to confident display over the first seasons.



Usage options

Target area Reasoning
Front garden feature planting Ideal as a welcoming focal rose near the front door or along a path, its medium height and upright habit give structure without overwhelming a small space, while the soft cream blooms suit classic British frontage. Best for those happy to provide regular spraying and deadheading, especially beginners.
Small bedding schemes and low rose borders The compact, well-branching bush and clustered flowering make it well suited to 40–50 cm spacing in small beds where you want an even, continuous look. Repeating flushes of bloom keep the border lively through summer if you maintain feeding and protection, suiting homeowners.
Cottage-style mixed planting The pastel cream and blush tones blend beautifully with perennials such as coneflowers, bearded iris and yarrow, softening transitions between shrubs and herbaceous planting. Its upright structure threads easily into cottage-style schemes where colour harmony matters to aesthetes.
Patio and terrace containers Performs well in a substantial pot of at least 40–50 litres with good drainage, where its neat height and repeated flowering provide long-season interest close to seating areas. A sunny, sheltered position and consistent watering help counter its disease sensitivity, rewarding careful urbanites.
Informal low hedging When planted at around 35 cm, the upright, branching habit knits into a loose, low hedge that frames paths, drives or lawn edges while still allowing views across the garden. Regular trimming and plant protection keep the line tidy and healthy, suiting detail-focused gardeners.
Cutting and vase use from the garden The cupped, double blooms with medium stems make attractive, small arrangements for the house, especially where you value subtle colour over strong scent. Repeat flowering means you can cut a few stems without stripping the bush, which appeals to relaxed stylists.
Coordinated colour schemes in family gardens The stable, light cream with soft pink tones is easy to coordinate with whites, blues and soft pastels, helping newer gardeners build cohesive schemes without trial and error, while its remontant habit provides reliable highlights across the 1–3 year establishment arc, reassuring cautious beginners.
Wind-exposed or coastal-influenced sites with shelter Best where you have some protection from the harshest salt-laden winds, its medium height and dense foliage cope acceptably in typical British breezes if the soil is well prepared and drainage managed in heavy clay, supporting those gardening in livelier conditions like many coast-dwellers.

Styling ideas

  • Soft-cream frontage – Line a short front path with small groups of Sweet Blondie™ and low lavender to echo traditional British entries – ideal for homeowners who want a gentle, classic welcome.
  • Cottage cluster – Combine three plants with Echinacea, bearded iris and yarrow for a layered cottage-style bed – suited to beginners seeking an easy, harmonious colour palette.
  • Patio focal pot – Grow one rose in a 50-litre terracotta container with trailing thyme around the rim – perfect for balcony and terrace owners wanting long-season floral focus.
  • Cream-and-pastel border – Repeat Sweet Blondie™ along a mixed border with pale pinks and blues for a calm, pulled-together look – good for busy gardeners who prefer simple, repeatable planting.
  • Low rose edging – Plant a loose row along a driveway, underplanting with spring bulbs for off-season interest – appealing to families wanting neat definition without tall hedging.

Technical cultivar profile
Parameter Data
Name and registration Floribunda bedding rose; registered as VISswepat, marketed as Sweet Blondie™. American Rose Society exhibition name Sweet Blondie; part of the Bedding rose collection.
Origin and breeding Bred by Martin Vissers in Belgium from ‘Sweet Juliet’ × ‘Poustinia’; breeding completed 2002, registered 2008 and introduced 2010 via Viva International BVBA.
Awards and recognition Winner of several international awards: Orléans gold medal 2006, Kortrijk / Courtrai Golden Rose Award 2010, Hradec Králové Golden Rose 2011, and The Hague Audience Award 2012.
Growth and structural characteristics Medium-height, upright bush 80–100 cm tall and 50–70 cm wide, with dense, mid-green, slightly glossy foliage and moderate prickles; forms a compact, well-filled bedding or border shrub.
Flower morphology Double, cupped floribunda blooms with 26–39 petals in clusters; medium-sized flowers around 4–7 cm, repeating freely through the season with an especially abundant second flush.
Colour data and phenology Cream-white blooms with a delicate pink centre; RHS 158D outer and 65C inner. Pastel cream buds open to rosy-cream, then fade in strong sun to softer cream with minimal pink towards petal tips.
Fragrance and aroma Light, restrained scent with a delicate, soft character. Not bred as a strongly perfumed rose but offers a gentle fragrance close to the plant, especially in still, warm conditions.
Hip characteristics Rose hips rarely set due to full, double flowers; occasional small, spherical red hips 7–10 mm in diameter may develop, adding a discreet ornamental touch late in the season.
Resistance and winter hardiness Hardy to approximately −21 to −18 °C (RHS H7, USDA 6b, Swedish zone 3). Disease-prone, especially to powdery mildew and rust, with moderate black spot resistance; needs regular protective care.
Horticultural recommendations Prefers full sun with fertile, well-drained soil and consistent moisture in dry periods. Best in beds, borders and containers; allow 35–65 cm spacing depending on use and maintain routine spraying.

Sweet Blondie™ offers compact habit, repeat cream-white flowering and versatile border or container use on a reliable own-root base, making it a thoughtful choice if you are prepared to give it regular care.

Detailed product attributes

Product Identification Data

Product Name: SWEET BLONDIE™ – creamy-white bedding floribunda rose - Vissers
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:01.04.2025
Item Number: [131] 52-668 (14.02.2026) pharmarosa.co.uk

Name and Registration

Meaning of Cultivar Name: The name in English is 'sweet blonde', meaning 'sweet blonde girl'.
Original Trade Name: Sweet Blondie®
Current Trade Name: Sweet Blondie™ Bedding rose VISswepat
Rose Group: Floribunda
Commercial Type: bedding floribunda rose
Commercial Group: Bed rose
Exhibition Category: exhibition floribunda; cut flower
Collection: Bedding rose

Origin and Breeding

Initial Distributor: Viva International BVBA (Belgium)
Breeder: Martin Vissers
Breeding Company / Institution: Vissers International BVBA
Breeding Year: Belgium, 2002
Parentage: ‘Sweet Juliet’ × ‘Poustinia’

Awards and Honours

Competition and Show Awards: Orléans – gold medal (2006); Kortrijk / Courtrai – Golden Rose Award (2010); Hradec Králové – Golden Rose (2011); The Hague – Audience Award (2012)

Growth and Structural Characteristics

Height: 2.6-3.3ft (80-100 cm)
Spread: 1.6-2.3ft (50-70 cm)
Growth Habit: upright
Foliage: The variety has dense foliage; the leaves have a slightly glossy surface and a mid-green shade (RHS 139A).
Prickliness: moderately thorny
Self-Cleaning Description: Some of the spent blooms fall off on their own and partial post-cleaning may be required.
Self-Cleaning Intensity: Self-cleaning: moderate.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Shape: cupped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: clustered
Colour Code: ARS code: PB RHS code: 158D (outer), 65C (inner)
Repeat Flowering: Remontant with an abundant second flowering.

Colour Data and Phenology

Colour: cream-white
Flower Colour Description: Light cream base with a delicate pink centre.
Closed Bud: Soft creamy white with a subtle pale pink tint at the tip.
Newly Opened Flower: Pastel cream petals with a pale pink wash at the centre.
Full Bloom: Cream-white outer petals; inner petals display rosy-cream tones.
Before Fading: Fading cream colour with a barely perceptible pink trace.
Colour Fading Description: The colour tends to fade in strong sunlight.

Fragrance and Aroma

Fragrance Strength: mild, restrained-scented rose
Fragrance Character: delicate, soft character
Pollinator Attraction: Its fully double flower form and reduced accessibility of the stamens make it less attractive to pollinators.
Pollinator-Friendly Rating: The descriptions do not specifically list it as pollinator-friendly.

Hip Characteristics

Hip Shape: spherical
Hip Colour: red (RHS 44A)
Hip Comment: Rose hip formation is expected to be limited due to the double flowers; occasionally a spherical red (RHS 44A) rose hip 7–10 mm in diameter may appear.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Tolerates moderate drought; requires irrigation during prolonged drought.
Disease Resistance: sensitive
  • powdery mildew – very sensitive
  • black spot – moderate
  • rust – very sensitive

Horticultural Recommendations

Recommended Planting Distance: for mass planting 40 cm, for hedging 35 cm, as a specimen plant 65 cm
Planting Density: in square planting 5,7 plants/m², in hexagonal arrangement 6,6 plants/m²
Partial Shade Tolerance: prefers a sunny position
Maintenance Requirement: Maintenance requirement high; low disease resistance, requires regular plant protection.
Primary Uses: flower bed, container-grown, border, patio

Comments

Strengths: Future-proof garden selection – Continuous garden development
Companion Plants: Echinacea purpurea - purple coneflower Iris germanica - bearded iris Achillea millefolium - common yarrow
Comment: -
SWEET BLONDIE™ – creamy-white bedding floribunda rose - Vissers
Light cream base with a delicate pink centre. - bedding floribunda rose - mild, restrained-scented rose - delicate, soft character
The rose webshop. - cream-white - bedding floribunda rose - Sweet Blondie™ - (2.6-3.3ft (80-100 cm))
Inflorescence: clustered Height: 2.6-3.3ft (80-100 cm) Flower shape: cupped Winter hardiness: 6b cream-white - Viva International BVBA (Belgium) bedding floribunda rose - Flower size: !- Flower size: !- - Height: 2.6-3.3ft (80-100 cm) Height: 2.6-3.3ft (80-100 cm) - Flower fullness: double-flowered Sweet Blondie™ - Roses in the garden | pharmaROSA® Original - standard Martin Vissers

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

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Let us ask ourselves the question: What would I like to use the rose for?
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Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.