Uniform, vivid carmine‑pink petals with saturated colour. - flower bed shrub rose - mild, restrained-scented rose - light, softly rose scented
– Vivid carmine‑pink, very double cup‑shaped blooms.
– Abundant repeat flowering through the season.
– Upright shrub form suits beds and borders.
– Good heat and drought tolerance in summer.
– Hardy to around –20 °C for reliable winters.
– Special feature: Delicate, softly rose fragrance adds gentle charm.
Transparent processes – Neat composition
pharmaROSA® ORIGINAL 2-litre own-root potted rose
21,10 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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Souvenir d'Edouard Maubert™ – pink bedding shrub rose
Cottage charm and reliable structure define Souvenir d'Edouard Maubert™, a modern shrub rose that fits effortlessly into everyday British family gardens. Its upright, medium-sized habit keeps borders looking orderly, while the very double, cup-shaped blooms deliver a classic romantic look from first opening to soft rose-quartz fading. With remontant flowering that returns generously through the season, you gain a long, colourful display without complex pruning or specialist care, even where gardens face humid summers and windy, changeable weather. Own-root plants settle securely and build a durable framework for many years, and with a thoughtful planting plan you can enjoy the natural rhythm of year 1 rooting, year 2 branching and year 3 full ornamental value. Ideal where you want dependable, classic colour in small groups or short hedges, this rose offers a well-balanced mix of character, longevity and ease for busy gardeners.
Matte, light green foliage on Souvenir d'Edouard Maubert™.
Usage options
Target area
Reasoning
Front garden feature bed
The upright, medium-height shrub framework makes it easy to keep front gardens neat without constant clipping, while the vivid pink flowers carry well from the pavement. Planted as a central feature in a small bed, it stays in scale with modest plots yet has enough presence to read clearly from the street, supporting a smart, well-kept first impression for beginners.
Classic cottage-style border
Very double, cup-shaped blooms and soft colour transitions create a nostalgic cottage look, particularly when woven among perennials and ornamental grasses. The remontant flowering means it keeps contributing colour between early and late-season perennials, so the border never feels bare. This makes it well suited to relaxed, romantic plantings for aesthetes.
Small rose groups in family gardens
Planting 3–5 bushes together at the recommended spacing quickly produces a cohesive, flowering block that reads as one rounded mass of colour. The moderate growth rate gives time to learn simple pruning without risking overgrowth, while the own-root structure develops into a resilient clump that recovers reliably if stems are damaged, ideal for families.
Low informal hedge along paths
Regular spacing at hedge distance allows the upright shrubs to knit into a soft, flowering line that guides the eye without feeling rigid. Repeated flushes of pink flowers help define garden rooms through the season, and moderate thorniness discourages straying feet without becoming unmanageable. This works well for subtly structuring paths used daily by homeowners.
Mixed planting with ornamental grasses
The tidy outline and medium foliage density let surrounding grasses and perennials show without being swamped, while the saturated pink flowers offer a strong counterpoint to silvery or blue-toned companions. As an own-root shrub, it settles gradually and adjusts to local soil and care, giving a stable, long-term focal point alongside evolving perennials for designers.
Urban and coastal-style gardens
Good tolerance of warmth and moderate drought, combined with solid winter hardiness, allows it to perform reliably in exposed or paved settings where soil can dry quickly. With sensible watering during long dry spells, it continues to flower well even in breezier, salt-tinged districts where robust, well-anchored shrubs are valued against persistent coastal winds for city-dwellers.
Smaller stand-alone specimen
Used singly at the 75 cm spacing, the shrub forms a balanced, upright dome that shows its flower clusters clearly from all sides. The light, restrained scent suits spots near doors and seating where overpowering fragrance is not desired, while the soft pink toning blends easily with most house colours, making it a safe choice for owners.
Large decorative containers
In a generously sized container of at least 40–50 litres, its moderate height and upright habit provide good vertical interest without overwhelming small patios or balconies. The own-root system builds a durable framework in the pot, helping it regenerate well after pruning or winter, so with consistent watering it remains a dependable long-term feature for balconies.
Styling ideas
Porch Welcome – Plant a trio near the front door with low edging plants to frame the entrance, using the neat habit and long flowering to keep the threshold inviting – ideal for style-conscious homeowners.
Cottage Weave – Thread among foxgloves, catmint and hardy geraniums to build a layered, romantic border where the soft pink blooms and restrained scent feel timeless – perfect for classic cottage-garden lovers.
Structured Ribbon – Use as a low, informal hedge along a drive or path, relying on the upright habit and repeated flowering to give subtle structure without rigid clipping – suited to busy family gardens.
Textured Contrast – Combine with blue sedges or airy grasses so the vivid pink clusters pop against cooler foliage while the controlled growth keeps the mix tidy – for gardeners who enjoy refined contrasts.
Patio Anchor – Grow one plant in a 50-litre pot as a compact focal point, allowing the own-root shrub to form a stable, long-lived presence with changing underplanting each year – attractive for small urban spaces.
Technical cultivar profile
Property
Data
Name and registration
Souvenir d'Edouard Maubert™ (MASedmaub), Modern shrub, flower bed shrub rose, Bed rose; ARS exhibition name Souvenir d’Edouard Maubert; Les Provençelles® collection; registered 2009.
Origin and breeding
Bred by Dominique Massad, France, from Wise Portia × (Magenta × Amber Queen). Introduced 2009 in France by Pétales de Roses and Les Chemins de la Rose as a modern shrub rose.
Growth and structural characteristics
Upright shrub 100–140 cm high, 60–85 cm spread, moderately dense, light green matte foliage, moderately thorny stems; forms a balanced, medium-sized bush suitable for beds or low hedges.
Flower morphology
Medium-sized, very double, cup-shaped blooms with 40+ petals, usually borne in clusters of 3–7 per stem; remontant, with particularly abundant second flowering, suitable for long seasonal display.
Colour data and phenology
Velvety deep pink buds open carmine-pink (RHS 55A outer, 55B inner) with a central golden-yellow stamen ring, then fade to a pale rose-quartz tone, giving gentle colour transitions through each flush.
Fragrance and aroma
Light, softly rose-scented fragrance of mild strength, offering a discreet background perfume rather than a dominant scent; pleasant near seating or paths without overwhelming nearby planting schemes.
Hip characteristics
Produces occasional small, spherical hips 8–12 mm in diameter, orange-red at maturity; not a heavy fruiting variety, so hips add only a modest seasonal accent after flowering has finished.
Resistance and winter hardiness
Hardy to about –21 to –18 °C (RHS H7, Swedish zone 3, USDA 6b). Medium resistance to black spot, powdery mildew and rust; performs well with basic preventive care and good air circulation.
Horticultural recommendations
Best in sunny sites; spacing 50 cm in beds, 40 cm for hedging, 75 cm as solitary. Plant 4.0–4.6/m² for mass effect. Moderate maintenance with occasional plant protection; water in extended drought.
Souvenir d'Edouard Maubert™ offers classic cottage-style pink blooms, an upright, manageable shrub shape and dependable repeat flowering on a long-lived own-root plant, making it a thoughtful choice for easy-going, characterful borders.
Closed Bud:
Velvety deep-pink bud with a subtle carmine sheen.
Newly Opened Flower:
The outer petals are full and bright carmine-pink, slightly paler pink on their inner surfaces.
Full Bloom:
Intense fuchsia — among the pink petals a central golden-yellow ring of stamens appears.
Before Fading:
The pink hue fades to a pale rose quartz tone.
Colour Fading Description:
The bud develops from a deep carmine‑pink into an intense fuchsia‑pink at full bloom, then fades to a pale rose‑quartz tone prior to the end of flowering.
Pollinator Attraction:
Its strongly double, tightly closed blooms limit pollen accessibility, so it attracts pollinators poorly.
Pollinator-Friendly Rating:
Its very double, tightly closed flowers mean it is limited in pollinator-friendliness and attracts pollinators only weakly.
Our product is a rose grown with pharmaROSA®’s unique cultivation technology!
2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.
The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.
Crop overview: several varieties and growth stages in a short crop section.Shoot system: intensive growth of fresh basal shoots on a young plant.Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.Balance: mature plant with root system and shoots in harmony with each other.
Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.
Pages for private customers Garden roses for the family garden, with minimal care → ORIGINAL® Premium garden roses – instant impact, a truly showpiece garden → EXTRA® Pages for professionals and private customers Roses for public spaces – large areas, sustainable maintenance → NATURAL® Roses for projects – hedge and row planting, fast implementation → RAPID® For professional partners only Production – propagation material for garden roses, wholesale → NEONATAL®
Company details
PharmaRosa Ltd. Company registration number: 01-09-717479 VAT number: 13075314-2-43 Plant health registration no.: HU130721 Bank account (IBAN): HU85117631891388688400000000 BIC (SWIFT): OTPVHUHB Bank name: OTP Bank Nyrt.