Bedding rose

90-067-1
90-067-2

Harald Wohlfahrt

Fragrant Memories of Love

DELcherot – Georges Delbard

A deep, velvety fuchsia‑red tone dominates. - bedding shrub rose - very strongly scented, detectable from a distance rose - fresh, fruity-citrus

– Very strongly scented, fresh fruity-citrus notes.
– Deep velvety fuchsia-red blooms with lilac veil.
– Reliable remontant flowering with abundant flushes.
– Compact, bushy habit ideal for beds and hedges.
– Good hardiness for colder winter regions.
Special feature: Also excellent as a fragrant, long-stemmed cut flower for the home.
Shapes and contours – Expert background
Harald Wohlfahrt
pharmaROSA® ORIGINAL 2-litre own-root potted rose
21,10 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
4.5 (6635)
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HARALD WOHLFAHRT – fuchsia-red bedding shrub rose – Delbard

Fragrant moments come easily with this velvety fuchsia-red shrub rose, bred for cut-flower quality yet perfectly suited to relaxed family gardens. Large, very double, cup-shaped blooms open from dark burgundy buds, shifting through rosy red to a lilac-mauve veil as they mature, while a powerful fresh, fruity-citrus perfume can be enjoyed from a distance. Its bushy, clump-forming habit makes neat, low hedges or generous bedding groups that fit naturally into traditional British front gardens and cottage-style mixes. As an own-root plant, it settles gradually and reliably, forming a well-anchored shrub that copes steadily even in wetter, windy conditions typical of many UK sites. In the first year it focuses on roots, the second on strong shoots, and by the third year it delivers its full ornamental impact with repeat flushes of flowers. Occasional deadheading and light pruning are usually enough to maintain a tidy display, while abundant, orange-red hips in late season bring extra seasonal interest and structure without complicated care.



Usage options

Target areaReasoning
Front garden focal bed The bushy, clump-forming habit and large, velvety blooms create an immediate focal point near the entrance, giving classic front gardens a welcoming, “dressed” look with relatively simple deadheading and feeding – ideal for appearance-conscious beginners.
Small group planting (1–5 shrubs) Planted in loose drifts, the strong fragrance and repeat flowering build a rich colour block from early summer onwards, while own-root growth ensures the group knits together steadily over the years with minimal structural intervention – well suited to busy homeowners.
Cottage-style mixed border The deep fuchsia-red cups and lilac-mauve aging tones mix beautifully with catmint, dwarf conifers and compact hollies, adding romantic structure without needing complex pruning, so borders stay charming rather than formal – attractive for cottage-garden enthusiasts.
Cutting patch for home bouquets Originally selected as a cut-flower hybrid tea type, its long-stemmed, solitary blooms with high petal counts hold shape and colour well in the vase, giving you reliable, scented stems for the house from a modest planting – perfect for fragrance-loving gardeners.
Low, scented hedge along paths At 60–90 cm high with a recommended closer spacing for hedging, plants form a gently undulating, flower-laden line that guides visitors, and occasional trimming is usually enough to keep paths clear and tidy – practical for family-garden owners.
Feature container (40–60 litre) In a large, well-drained container of at least 40–50 litres, its compact stature and intense perfume bring colour and scent right up to doors and seating areas, with watering and feeding easily managed on patios or balconies – convenient for urban residents.
Ornamental bed in exposed gardens The sturdy, well-anchored, own-root shrub copes steadily where gardens are more open to rain and wind, maintaining flower and foliage display with only moderate pest and disease attention in most seasons – reassuring for coastal and upland households.
Seasonal interest with hips After flowering, its numerous small, orange-red spherical hips extend the show into autumn, adding subtle colour and structure when beds can otherwise look tired, reducing the need for replanting or short-lived bedding – useful for time-pressed beginners.

Styling ideas

  • Cottage Curve – Plant in an arc with lavender and catmint to soften paths, letting the fuchsia-red blooms and fragrance frame a relaxed, storybook entrance – ideal for romantic front-garden owners.
  • Patio Jewel – Grow a single shrub in a 50–60 litre terracotta pot by the back door, underplanting with low thyme to enjoy scent on warm evenings – perfect for compact patios and balconies.
  • Scented Ribbon – Create a low hedge along a main walkway, spacing plants evenly so repeating flower clusters and hips guide the eye – suited to families wanting simple, structured planting.
  • Wine-and-Charcoal – Combine with dwarf pines and dark-leaved heucheras so the velvety fuchsia-red blooms glow against evergreen and smoky foliage – attractive for design-conscious home gardeners.
  • Classic Bed – Arrange 3–5 plants in a loose triangle in a front lawn bed, infilling gaps with low catmint for a tidy yet soft display – good for those wanting order without formality.

Technical cultivar profile
ParameterData
Name and registration Shrub-type bedding rose, registered as DELcherot, marketed as Harald Wohlfahrt – Fragrant Memories of Love; bred for exhibition-quality blooms and garden performance.
Origin and breeding Bred by Georges Delbard in France, 2008; introduced commercially in 2013 in France under the name ‘Rose Lalande de Pomerol’ by Delbard / Georges Delbard SA.
Growth and structural characteristics Bushy, clump-forming shrub 60–90 cm tall and 100–140 cm wide, with moderately dense, mid-green, slightly glossy foliage and moderate prickliness on the shoots.
Flower morphology Large, very double, cup-shaped blooms with over 40 petals, borne mainly solitary on stems; remontant with a generous second flush following the main early-summer flowering.
Colour data and phenology Deep velvety fuchsia-red dominates, opening from dark burgundy buds and lightening towards rosy red with a lilac-mauve veil before fading; colour retention is good in typical garden conditions.
Fragrance and aroma Very strongly scented rose with a fresh, fruity-citrus character, often detectable from a distance in warm, still weather; provides a classic perfumed presence in beds and near seating areas.
Hip characteristics Produces moderately abundant, spherical orange-red hips about 9–12 mm across, offering additional autumn interest and structure where spent flowers are not fully removed.
Resistance and winter hardiness Hardy to approximately −21 to −18 °C (RHS H7, USDA 6b), with moderate resistance to black spot, powdery mildew and rust; appreciates regular watering in extended dry, warm spells.
Horticultural recommendations Prefers sunny sites with well-drained soil; suitable for beds, low hedging, specimens and large containers; medium maintenance, requiring some deadheading and occasional pest and disease checks.

Harald Wohlfahrt combines velvety fuchsia-red, powerfully scented blooms with steady, own-root shrub growth and long seasonal interest, making it a thoughtful choice if you want beauty that quietly endures.

Detailed product attributes

Product Identification Data

Product Name: HARALD WOHLFAHRT – fuchsia-red bedding shrub rose - Delbard
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:11.08.2025
Cultivar Quality Rating: premium bronze
Item Number: [1417] 90-067 (14.02.2026) pharmarosa.co.uk

Name and Registration

Meaning of Cultivar Name: The name is a male forename.
Cultivar Synonym: Rose Lalande de Pomerol
Original Trade Name: Harald Wohlfahrt
Current Trade Name: Harald Wohlfahrt Fragrant Memories of Love DELcherot
Rose Group: Shrub
Commercial Type: bedding shrub rose
Commercial Group: Bed rose
Exhibition Category: cut flower; exhibition hybrid tea
Collection: Fragrant Memories of Love

Origin and Breeding

Initial Distributor: Delbard (France); Georges Delbard SA (France)
Introduction Year: 2013 (France, under the name 'Rose Lalande de Pomerol')
Breeder: Georges Delbard
Breeding Company / Institution: Delbard; Georges Delbard SA
Breeding Year: France, 2008
Parentage: Unknown

Growth and Structural Characteristics

Height: 2-3ft (60-90 cm)
Spread: 3.3-4.6ft (100-140 cm)
Growth Habit: bushy (clump-forming)
Foliage: The variety has moderately dense foliage; the leaves have a slightly glossy surface and a mid-green hue.
Prickliness: moderately thorny
Self-Cleaning Description: Spent flowers generally remain on the plant and require subsequent removal.
Self-Cleaning Intensity: self-cleaning weak

Flower Morphology

Flower Fullness: very double-flowered
Flower Shape: cup-shaped
Flower Size: L (2,75-3,95 in)
Inflorescence Type: solitary
Colour Code: ARS code: dr RHS code: 60A, 60B
Repeat Flowering: It is remontant and produces an abundant second flowering.

Colour Data and Phenology

Colour: fuchsia-red
Flower Colour Description: A deep, velvety fuchsia‑red tone dominates.
Closed Bud: Dark burgundy-red with a crimson shade.
Newly Opened Flower: Vibrant, rich fuchsia-red, velvety and glossy.
Full Bloom: Velvety, deep fuchsia-red, slightly darker in the centre.
Before Fading: Lilac‑mauve veiled, lightening to rosy red.
Colour Fading Description: As the flower opens, the deep fuchsia-red tone gradually lightens to a rosy red, and a lilac-mauve veil appears just before the bloom fades.

Fragrance and Aroma

Fragrance Strength: very strongly scented, detectable from a distance rose
Fragrance Character: fresh, fruity-citrus
Pollinator Attraction: Semi-double, high cupped flowers with 13–25 petals are moderately attractive to pollinators, as the semi-double form partially encloses the stamens and reduces their accessibility.
Pollinator-Friendly Rating: Its very double flowers largely enclose the stamens and only moderately attract pollinators, so it is mainly ornamental and at best partly pollinator-friendly

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red
Hip Comment: Moderately abundant, 9–12 mm in diameter, spherical, orange-red rose hip.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Blooms for an extended period in warm conditions but requires regular watering during dry periods.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting 120 cm, for hedging 110 cm, as a specimen 180 cm
Planting Density: square planting 0,7 plants/m², hexagonal arrangement 0,8 plants/m²
Partial Shade Tolerance: prefers a sunny position
Maintenance Requirement: Maintenance requirement medium; occasionally requires pest control.
Primary Uses: flower bed, cut flower, specimen, container

Comments

Strengths: Shapes and contours – Expert background
Companion Plants: Nepeta x faassenii - garden catmint Pinus mugo Mops - dwarf pine Ilex crenata - globe serrated-leaved holly
Comment: -
HARALD WOHLFAHRT – fuchsia-red bedding shrub rose - Delbard
A deep, velvety fuchsia‑red tone dominates. - bedding shrub rose - very strongly scented, detectable from a distance rose - fresh, fruity-citrus
Online rose order - fuchsia-red - bedding shrub rose - Harald Wohlfahrt - (2-3ft (60-90 cm))
Inflorescence: solitary Height: 2-3ft (60-90 cm) Flower shape: cup-shaped Winter hardiness: 4b fuchsia-red - Delbard (France); Georges Delbard SA (France) bedding shrub rose - Flower size: !- Flower size: !- - Height: 2-3ft (60-90 cm) Height: 2-3ft (60-90 cm) - Flower fullness: very double-flowered Harald Wohlfahrt - Roses in the garden | pharmaROSA® Original - premium bronze Georges Delbard

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we dispatch the rose from our online webshop?

Let us ask ourselves the question: What would I like to use the rose for?
Flower? – Location? – Screening? – Fragrance? – Height? – Breeder? – Rose hip?

Rose purchasing information
Methods of payment – Delivery charges – Delivery – Complaints handling

Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.