Bedding rose

53-149-1
53-149-2

Floriana

Bedding rose

VISblopet – Martin Vissers

Warm, creamy soft peach shade with a subtle salmon blush. - bedding floribunda rose - strong, pronounced-scented rose - slightly sweet, fruity

– Warm peach blooms with cream highlights.
– Strong, sweet fruity fragrance in flowerbeds.
– Compact, bushy habit ideal for edging.
– Reliable remontant flowering all season.
– Hardy to RHS H7, suitable for cold sites.
Special feature: Medal-winner in Australian rose trials, noted for floribunda display.
Season-spanning – Tranquil garden experience
Floriana
pharmaROSA® ORIGINAL 2-litre own-root potted rose
19,20 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
3.5 (5620)
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FLORIANA – apricot bedding floribunda rose – Vissers

Warm peach-toned blooms, a bushy habit and generous repeat flowering make FLORIANA an easy choice when you want a dependable, ornamental feature in a family garden without complex care routines. Its remontant clusters bring a season of colour, while the slightly sweet, fruity perfume delivers a surprising amount of fragrance from a compact bed rose. As an own-root plant it develops steadily into a well-balanced shrub, supporting a long garden lifespan with reliable regrowth after pruning or winter weather. Well-suited to modest British plots, it copes with our mixed summers and, when the soil is improved for better drainage, settles into beds, borders or larger containers. Over the first years it moves naturally from strong rooting, to confident shoot growth, to full ornamental presence, giving you visible progress without specialised skills. Ideal for tidy, low-fuss front gardens, edging and small-group planting, where repeat-flowering clusters and healthy mid-green foliage create a calm, orderly cottage-style backdrop to everyday life.



Usage options

Target areaReasoning
Front-garden bedding strip along a path or drive The compact, bushy habit and medium height form a neat, low line that defines paths without overwhelming them, giving a cared-for look even in smaller plots; the warm peach flowers read clearly from the pavement for aesthetics-focused beginners
Small mixed cottage border near the house Regular flushes of soft peach clusters weave easily among perennials and cottage favourites, adding continuity of flower between peak perennial waves and providing a gentle focal point close to windows and seating for classic-style gardeners
Low informal hedge or edging around seating areas Planted at 50–55 cm, the rounded bushes form a softly structured edging that frames lawns or patios without appearing rigid, while repeat flowering and mid-green foliage keep the line attractive from spring to autumn for family-garden owners
Feature group of 3–5 plants in a small bed A small drift of FLORIANA creates a single-colour, harmonious block that looks considered yet simple to manage, ideal when you want one reliable rose to carry a space through the season with minimal design decisions for time-poor homeowners
Large containers on terraces or town-house patios In 40–50 litre containers with good compost, its compact, floribunda habit and remontant flowering give a long display close to the house; own-root vigour supports recovery from any winter damage and simplifies renewal pruning for balcony-and-patio gardeners
Sunny urban front gardens with variable soils Moderate disease tolerance and steady growth mean it copes with typical street-side conditions; when the planting hole is prepared for improved drainage, the shrub anchors well and delivers an orderly, season-long show for busy city gardeners
Roses-and-perennials combination in family back gardens Semi-double clusters with accessible centres offer moderate pollinator interest while strong scent and soft colour blend gently with salvia, coreopsis or ornamental grasses, giving a relaxed but cohesive feel around play or dining areas for nature-conscious families
Small cutting corner for home use Medium-sized, cup-shaped blooms on cluster stems provide short-stem bunches with a fruity fragrance; repeat flushes over the season let you cut regularly without stripping the bush of colour, supporting simple, everyday indoor arrangements for home-flower enthusiasts

Styling ideas

  • Cottage-Drift – group 3–5 plants in a loose triangle, underplant with Nepeta and low hardy geraniums for a soft, peach-and-blue cottage feel – suited to front-garden romantics
  • Pathway-Frame – run a single row along a drive or front path, spacing for a low, continuous hedge that keeps the entrance tidy and welcoming – ideal for kerb-appeal conscious homeowners
  • Patio-Focus – plant one shrub in a 50 litre terracotta pot with trailing thyme at the rim, placing it near seating where colour and scent can be enjoyed up close – perfect for terrace relaxers
  • Peach-Prairie – mix FLORIANA with Coreopsis verticillata and Liatris spicata ‘Kobold’ in a sunny bed for airy, vertical accents against the warm rose clusters – attractive to naturalistic-planting fans
  • Family-Edging – edge a lawn or play area, combining FLORIANA with low Sedum spurium to create a durable, low-maintenance transition from paving to grass – practical for low-fuss family gardens

Technical cultivar profile
CharacteristicData
Name and registration Floriana Bedding rose VISblopet is a floribunda bed rose; registered cultivar name VISblopet, bred by Martin Vissers, classed commercially as an apricot bedding floribunda rose.
Origin and breeding Bred in Belgium from ‘Sweet Blondie’ × ‘Peter -Paul Rubens’ by Viva International BVBA; introduced and initially distributed by Jan Spek Rozen B.V. in 2016 as a modern garden and bedding rose.
Awards and recognition Awarded a silver medal at the National Rose Trial Garden of Australia in 2019 and the Hamilton Gardens NZ Perpetual Challenge Award for best tea hybrid of the show the same year, confirming garden and exhibition merit.
Growth and structural characteristics Bushy, medium-height shrub reaching around 65–95 cm in height and spread, with moderately dense, slightly glossy mid-green foliage and moderate prickliness, suitable for beds, edging and low, informal hedging.
Flower morphology Semi-double, cup-shaped blooms with approximately 13–25 petals, medium-sized at 1.5–2.75 inches, usually borne in small clusters of one to three per stem, providing a light, informal yet clearly defined floral display.
Colour data and phenology Warm, creamy soft peach with a subtle salmon blush; ARS ab, RHS 23C outer, 22D inner, with slight lightening in strong sun to creamy tones; remontant, giving an abundant second flowering and season-long ornamental effect.
Fragrance and aroma Strong, pronounced scent with a slightly sweet, fruity character; fragrance is noticeable at a short distance, enhancing seating areas and paths without becoming overpowering in smaller, enclosed garden spaces.
Hip characteristics Produces moderate quantities of small, spherical hips, around 6–10 mm in diameter, in an orange-red colour that can add discreet late-season interest and support light wildlife value in mixed plantings.
Resistance and winter hardiness Hardy to approximately -21 to -18 °C (RHS H7, USDA 6b, Swedish zone 3) with moderate resistance to black spot, mildew and rust; benefits from regular watering in dry spells and basic preventative care in high disease-pressure areas.
Horticultural recommendations Best in sunny positions with well-prepared soil; plant at 50–55 cm for hedging or mass, 90 cm as specimen; suits flowerbeds, parks, urban plantings and cutting, with medium maintenance and occasional plant protection as needed.

FLORIANA Bedding rose VISblopet offers warm peach clusters, rewarding fragrance and steady repeat flowering on a durable own-root shrub, making it a reassuringly simple, long-term choice for everyday British gardens.

Detailed product attributes

Product Identification Data

Product Name: FLORIANA – apricot bedding floribunda rose - Vissers
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:20.05.2025
Item Number: [932] 53-149 (14.02.2026) pharmarosa.co.uk

Name and Registration

Meaning of Cultivar Name: The name is a female given name.
Current Trade Name: Floriana Bedding rose VISblopet
Rose Group: Floribunda
Commercial Type: bedding floribunda rose
Commercial Group: Bed rose
Exhibition Category: exhibition floribunda; shrub rose
Collection: Bedding rose

Origin and Breeding

Initial Distributor: Jan Spek Rozen B.V. (Netherlands)
Breeder: Martin Vissers
Breeding Company / Institution: Viva International BVBA (Belgium)
Breeding Year: Belgium, 2016
Parentage: ‘Sweet Blondie’ × ‘Peter -Paul Rubens’

Awards and Honours

Competition and Show Awards: National Rose Trial Garden of Australia – Silver medal (2019); Hamilton Gardens NZ Perpetual Challenge Award – Best tea hybrid of the show (2019)

Growth and Structural Characteristics

Height: 2.1-3.1ft (65-95 cm)
Spread: 2.1-3.1ft (65-95 cm)
Growth Habit: bushy
Foliage: The variety's foliage is moderately dense, with leaves that have a slightly glossy surface and a mid‑green hue.
Prickliness: moderately thorny
Self-Cleaning Description: No information on self‑cleaning.
Self-Cleaning Intensity: No data available on self-cleaning strength.

Flower Morphology

Petal Count: 13-25
Flower Fullness: semi-double
Flower Shape: cup-shaped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: cluster-flowered, 1-3 flower/stem
Colour Code: ARS code: ab RHS code: 23C (outer), 22D (inner)
Repeat Flowering: Remontant, with an abundant second flowering.

Colour Data and Phenology

Colour: peach
Flower Colour Description: Warm, creamy soft peach shade with a subtle salmon blush.
Closed Bud: Pastel peach–orange toned, uniformly coloured surface with a matt sheen.
Newly Opened Flower: Brighter, sunny peach-coloured outer petals with a rich, deeper peach-to-cream transition towards the centre.
Full Bloom: Uniform medium-peach base colour with a pale cream edge.
Before Fading: Fading, silky cream-peach tone with a soft pink veil in places.
Colour Fading Description: In strong sunlight it lightens slightly; the outer petals may fade to a creamy colour.

Fragrance and Aroma

Fragrance Strength: strong, pronounced-scented rose
Fragrance Character: slightly sweet, fruity
Pollinator Attraction: Semi-double (13–25 petalled) flowers moderately attract pollinators, as the semi-double form and partially concealed stamens reduce pollen and nectar accessibility.
Pollinator-Friendly Rating: Its semi-double flowers moderately attract pollinators, therefore partially pollinator-friendly.

Hip Characteristics

Hip Shape: globular
Hip Colour: orange-red
Hip Comment: Moderately abundant, 6–10 mm in diameter, spherical, orange‑red rose hip.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Moderately heat-tolerant; requires regular watering during prolonged dry periods.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting 55 cm, for hedging 50 cm, as a specimen 90 cm
Planting Density: square planting 3,2 plants/m², hexagonal arrangement 3,7 plants/m²
Partial Shade Tolerance: Best suited to sunny locations
Maintenance Requirement: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: flowerbed, park, edging, solitary specimen, urban green space, cut flower

Comments

Strengths: Season-spanning – Tranquil garden experience
Companion Plants: Sedum spurium - Caucasian stonecrop Coreopsis verticillata - threadleaf coreopsis Liatris spicata 'Kobold' - dense blazing star
Comment: -
FLORIANA – apricot bedding floribunda rose - Vissers
Warm, creamy soft peach shade with a subtle salmon blush. - bedding floribunda rose - strong, pronounced-scented rose - slightly sweet, fruity
The rose webshop. - peach - bedding floribunda rose - Floriana - (2.1-3.1ft (65-95 cm))
Inflorescence: cluster-flowered, 1-3 flower/stem Height: 2.1-3.1ft (65-95 cm) Flower shape: cup-shaped Winter hardiness: 6b peach - Jan Spek Rozen B.V. (Netherlands) bedding floribunda rose - Flower size: !- Flower size: !- - Height: 2.1-3.1ft (65-95 cm) Height: 2.1-3.1ft (65-95 cm) - Flower fullness: semi-double Floriana - Roses in the garden | pharmaROSA® Original - standard Martin Vissers

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we dispatch the rose from our online webshop?

Let us ask ourselves the question: What would I like to use the rose for?
Flower? – Location? – Screening? – Fragrance? – Height? – Breeder? – Rose hip?

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Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.