Bedding rose

40-055-1
40-055-2

Feurio ®

Eleganza®

KORaplicam – Thomas Pröll

Vibrant, saturated orange-red hue with a subtle pink undertone. - flowerbed, floribunda rose - mild, restrained-scented rose - refreshing, lively character

– Striking orange-pink blooms with fiery tones.
– Compact, upright bush for neat borders.
– Glossy, dark-green foliage for strong contrast.
– Reliable repeat flowering through the season.
– ADR-certified health and top garden performance.
Special feature: Multiaward-winning rose including Golden Rose Kortrijk.
Environmentally conscious choice – Secure delivery
Feurio ®
pharmaROSA® ORIGINAL 2-litre own-root potted rose
21,10 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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Feurio ® Eleganza® – orange-pink floribunda rose

Fiery colour, reliable flowering and an upright yet compact habit make Feurio ® Eleganza® a striking but manageable choice for family gardens, echoing classic cottage borders without demanding expert care. Its dense, glossy foliage and clustered blooms create a full, luxuriant look in smaller spaces, while the floribunda habit gives repeat flower shows across the season with only light deadheading. As an own‑root plant it develops a long‑lived, balanced bush that regenerates well after pruning, settling in securely even where you need better soil structure and drainage in heavier clay. Over time you can expect a natural progression – strong roots in the first year, fuller shoots in the second, and its complete ornamental impact by around the third season – giving you confidence that the rose will grow into its place. Medium‑sized, double blooms with a mild, refreshing fragrance work equally well for cutting or viewing from windows and paths, so you can enjoy this colour accent both indoors and out.



Usage options

Target area Reasoning
Front garden feature rose Feurio ® Eleganza® forms a tidy, upright, bushy shrub that fits well into modest front gardens, giving height without overpowering the space. Its fiery orange‑red to orange‑pink blooms show strongly from the pavement and from the house, offering an easy focal point in a classic British front garden curve or straight bed, with maintenance limited mainly to seasonal pruning and simple deadheading – ideal for the style‑conscious but time‑pressed homeowner.
Small mixed border in a family garden The compact 85–115 cm height and 50–75 cm spread allow Feurio ® Eleganza® to sit comfortably among perennials and low shrubs, providing season‑long colour without shading out companions. Clustered, medium‑sized flowers repeat well, so even a couple of plants can punctuate a small border with warm tones from late spring into autumn, while the own‑root habit supports long‑term structure in an average UK garden bed – reassurance for the mixed‑planting beginner.
Low-maintenance bed in full sun This variety prefers a sunny position and rewards it with abundant flowering, particularly when planted in well‑prepared soil that drains reliably, a useful consideration where heavier garden clays need improving. Its ADR rating and listed resistance to black spot, mildew and rust mean routine care can stay simple, with less reliance on intensive spraying, while moderate self‑cleaning helps keep the bed presentable between visits – well suited to the busy urban gardener.
Small group planting for strong colour impact In groups of 3–5 at the recommended 40 cm spacing, Feurio ® Eleganza® creates a continuous band of dense foliage and vivid orange‑red flowers, giving the impression of a professionally planned planting with little complexity. The excellent colour retention and even bloom form help the group read as a single, coherent block from a distance, ideal beside drives or paths where you want quick visual payoff and straightforward upkeep – attractive to the practical planner.
Accent rose near seating or terrace The lively but mild fragrance and medium flower size make Feurio ® Eleganza® a comfortable choice close to seating, adding scent and colour without overwhelming the space. Its upright, bushy habit keeps flowers at a convenient viewing height, and the glossy dark‑green foliage looks smart even between flushes, so the area remains attractive over the long term with just annual pruning and feeding – appealing for the relaxed outdoor entertainer.
Cutting patch or cutting corner in a border Originally bred within an exhibition and cut‑flower context, Feurio ® Eleganza® offers well‑shaped double blooms on upright stems that lend themselves to small arrangements. Planting one or two bushes at the back or side of a bed allows you to take stems for the house while the plant quickly replaces them in the next flush, the remontant habit ensuring a regular supply of colour – useful for the creative home decorator.
Container on patio or balcony (large pot) In a 40–50 litre or larger container with quality compost and steady watering, Feurio ® Eleganza® can act as a bold patio specimen, its bushy form and clustered flowers giving plenty of presence in a confined footprint. The own‑root plant gradually builds a stable, long‑lasting structure in the pot, tolerating periodic hard pruning to refresh growth while still returning reliably each year – a sound option for the compact‑space owner.
Informal cottage-style scheme with groundcovers Feurio ® Eleganza® combines well with soft, textural companions such as Alchemilla mollis, Ajuga reptans or low green carpets, its upright, fiery blooms rising above a frothy, informal understorey. Dense foliage helps anchor the look, while disease resistance and moderate self‑cleaning reduce fiddly upkeep, allowing you to focus on the broader planting picture rather than constant rose care – ideal for the cottage‑garden enthusiast.

Styling ideas

  • Cottage-edge – Line a short front path with Feurio ® Eleganza® and frothy Alchemilla mollis for a warm, cottage-style welcome – for homeowners wanting soft romance with straightforward care.
  • Fiery-focus – Plant three roses in a loose triangle in a small lawn cut-out to create a glowing focal point that looks “designed” with minimal effort – for busy families who still value impact.
  • Patio-centre – Use a single plant in a 50 litre terracotta pot, underplanted with trailing Ajuga reptans, to bring long-season colour to a sunny terrace – for flat-dwellers and patio gardeners.
  • Border-rhythm – Repeat individual plants at intervals through a mixed border, linking clumps of perennials with a consistent orange-pink theme – for design-minded gardeners seeking simple structure.
  • Colour-ribbon – Create a low ribbon of roses along a drive or fence with recommended spacing for a neat, continuous band of foliage and blooms – for those wanting tidy boundaries without complexity.

Technical cultivar profile
Parameter Data
Name and registration Feurio ® Eleganza® (KORaplicam), floribunda bed rose; commercial type flowerbed floribunda, ARS exhibition name not assigned; part of the Eleganza® collection from the Kordes breeding programme.
Origin and breeding Bred by Thomas Pröll at W. Kordes’ Söhne, Germany, from unknown parentage; bred in 2006, registered 2016, introduced 2018, initially distributed by W. Kordes’ Söhne across European markets.
Awards and recognition Holds ADR status from 2016, with major trial successes including Kortrijk Golden Rose in 2015 and 2017, Le Roeulx Silver Medal 2016, and second prize at Baden-Baden’s international rose competition 2017.
Growth and structural characteristics Upright, bushy shrub reaching about 85–115 cm high and 50–75 cm wide, with dense, glossy dark-green foliage and moderate prickles; suitable for beds, borders, hedging runs and individual specimen use.
Flower morphology Double, cup-shaped cluster blooms with 26–39 petals and medium flower size, roughly 4–7 cm across; remontant habit with abundant repeat flowering, though most spent blooms benefit from light deadheading.
Colour data and phenology Vibrant orange-red to orange-pink tones (RHS 34B outer, 34A inner) with subtle pink and yellow nuances, good colour retention, and gradual lightening in strong sun; buds deep orange-red before opening.
Fragrance and aroma Mild, refreshing fragrance with a lively character rather than heavy perfume; best appreciated at close range near paths or seating; primarily valued for colour, form and garden performance over scent intensity.
Hip characteristics Hip set is generally low due to double flowers and regular deadheading; occasional small hips around 9–14 mm may develop later in the season but have little visual or wildlife significance in normal use.
Resistance and winter hardiness Rated resistant to black spot, powdery mildew and rust, supported by ADR trials; winter hardy to approximately –21 to –18 °C (USDA 6b, RHS H7, Swedish zone 3) with typical UK conditions rarely problematic.
Horticultural recommendations Performs best in sunny positions with well-drained soil and regular watering during dry spells; mass planting at 35–40 cm spacing, 5.7–6.5 plants/m², with annual pruning and feeding for sustained flowering.

Feurio ® Eleganza® offers vibrant repeat flowering, a compact upright habit and reliable disease resistance on a long-lived own-root plant, making it a thoughtful choice if you want lasting colour with manageable care.

Detailed product attributes

Product Identification Data

Product Name: FEURIO ® – orange-pink bedding floribunda rose - Pröll
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:08.06.2025
Cultivar Quality Rating: premium bronze
Item Number: [849] 40-055 (14.02.2026) pharmarosa.co.uk

Name and Registration

Meaning of Cultivar Name: The word 'Feurio!' is a German exclamation meaning 'Fire!' or 'There is a fire!', referring to the fiery, vivid colour.
Cultivar Synonym: Floraland Jubilee
Current Trade Name: Feurio ® Eleganza® KORaplicam
Rose Group: Floribunda
Commercial Type: flowerbed, floribunda rose
Commercial Group: Bed rose
Exhibition Category: cut flower; exhibition tea hybrid
Collection: Eleganza®

Origin and Breeding

Initial Distributor: W. Kordes’ Söhne (Germany)
Breeder: Thomas Pröll
Breeding Company / Institution: W. Kordes’ Söhne
Breeding Year: Germany, 2006
Parentage: unknown

Awards and Honours

Competition and Show Awards: Kortrijk – Golden Rose (2015, 2017); Le Roeulx – Silver Medal (2016); Baden-Baden – 2nd Prize, International Rose Competition (2017)

Growth and Structural Characteristics

Height: 2.8-3.8ft (85-115 cm)
Spread: 1.6-2.5ft (50-75 cm)
Growth Habit: upright, bushy
Foliage: This variety has dense foliage, with glossy, dark-green leaves.
Prickliness: moderately thorny
Self-Cleaning Description: Most faded flowers largely remain on the plant and require subsequent removal.
Self-Cleaning Intensity: Self-cleaning: moderate.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Shape: cup-shaped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: clustered
Colour Code: ARS code: OR RHS code: 34B (outer), 34A (inner)
Repeat Flowering: Remontant, producing an abundant second flush of blooms.

Colour Data and Phenology

Colour: orange-pink
Flower Colour Description: Vibrant, saturated orange-red hue with a subtle pink undertone.
Closed Bud: Deep orange-red with a slightly glossy surface.
Newly Opened Flower: Vibrant red edge on a lighter orange base.
Full Bloom: Uniform, intense orange‑red, with the inner petal bases slightly darker.
Before Fading: Salmon at the edge, fading to pink, with a muted orange centre.
Colour Fading Description: In strong sunlight and at the end of flowering it lightens; its orange–yellow tones may fade to a pinkish hue.

Fragrance and Aroma

Fragrance Strength: mild, restrained-scented rose
Fragrance Character: refreshing, lively character
Pollinator Attraction: The double (telt), high‑centred flower form and reduced accessibility of the stamens make it less attractive to pollinating insects.
Pollinator-Friendly Rating: Its double, high‑centred flowers mostly cover the stamens, so its pollinator friendliness is limited; it is primarily an ornamental variety.

Hip Characteristics

Hip Comment: Hip formation is expected to be minimal due to double‑flowered blooms and regular pruning; occasionally hips 9–14 mm in diameter may appear.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Flowers well in warm conditions, but requires regular watering during prolonged dry periods.
Disease Resistance: resistant
  • powdery mildew – resistant
  • black spot – resistant
  • rust – resistant

Horticultural Recommendations

Recommended Planting Distance: for mass planting 40 cm, for hedging 35 cm, as a solitary specimen 65 cm
Planting Density: square planting 5,7 plants/m², hexagonal arrangement 6,5 plants/m²
Partial Shade Tolerance: prefers a sunny position
Maintenance Requirement: Maintenance requirement high; poor disease resistance, regular plant protection required.
Primary Uses: border, cut flower, specimen

Comments

Strengths: Environmentally conscious choice – Secure delivery
Companion Plants: Herniaria glabra - smooth rupturewort
Alchemilla mollis - lady's mantle
Ajuga reptans - bugle
Comment: -
FEURIO ® – orange-pink bedding floribunda rose - Pröll
Vibrant, saturated orange-red hue with a subtle pink undertone. - flowerbed, floribunda rose - mild, restrained-scented rose - refreshing, lively character
Online rose order - orange-pink - flowerbed, floribunda rose - Feurio ® - (2.8-3.8ft (85-115 cm))
Inflorescence: clustered Height: 2.8-3.8ft (85-115 cm) Flower shape: cup-shaped Winter hardiness: 6a orange-pink - W. Kordes’ Söhne (Germany) flowerbed, floribunda rose - Flower size: !- Flower size: !- - Height: 2.8-3.8ft (85-115 cm) Height: 2.8-3.8ft (85-115 cm) - Flower fullness: double-flowered Feurio ® - Roses in the garden | pharmaROSA® Original - premium bronze Thomas Pröll

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we dispatch the rose from our online webshop?

Let us ask ourselves the question: What would I like to use the rose for?
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Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.