Deep purple‑violet shade with a slight pinkish tinge, rich and uniform. - flowerbed floribunda rose - very strong, noticeable from a distance, scented rose - classic, rose character
– Intense purple‑violet blooms with rich shading.
– Compact, bushy habit ideal for flowerbeds.
– Very strong, classic rose fragrance.
– Reliable remontancy with abundant second flush.
– Good heat and moderate drought tolerance.
– Special feature: Double blooms may form bright red hips late in the season.
Minimalist forms – Soil-friendly approach
pharmaROSA® ORIGINAL 2-litre own-root potted rose
22,90 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
4.5(6632)
EUFEMIA – purple bedding floribunda rose – Vissers
EUFEMIA is a compact, floribunda bedding rose created for easy front-garden impact, bringing richly toned blooms and a reliable, floriferous display to typical British family plots without demanding complex care. Its strong, classic rose perfume is clearly noticeable even on warm evenings, while the tidy, compact bush habit fits neatly into narrow borders, cottage-style mixes and small urban gardens. The rounded, bushy shape and own-root stability support a long-lived, reliable planting that copes well with breezy, rainy conditions in more exposed or coastal gardens through good anchoring and balanced growth. Deep crimson-purple flowers fade gently to mauve-lilac, creating colour interest over the season, and the variety tolerates heat and moderate drought once established, helping you keep maintenance manageable. Think in terms of an easy development arc – the first year focusing on roots, the second on stronger shoots, and by the third season you can expect full ornamental value in beds and borders.
Eufemia in different opening phases, from bud to fading bloom.
Medium-sized, very double flowers of Eufemia shown with a size reference.
Usage options
Target area
Reasoning
Front garden bed along a path
The compact, bushy growth stays within 60–90 cm, creating a neat, low hedge-like line that does not overwhelm narrow paths or driveways. Repeat clusters of medium-sized blooms give a long flowering season with relatively simple pruning, ideal if you want tidy structure without complex maintenance, especially for beginners.
Small mixed cottage border
EUFEMIA’s richly shaded crimson-purple to mauve-lilac flowers blend beautifully with soft perennials such as yarrow and larkspur, adding depth without dominating. Its medium maintenance level pairs well with standard cottage-garden care, suiting those who enjoy informal planting but prefer roses that integrate easily with established routines, perfect for homeowners.
Feature group of 3–5 in a lawn island bed
A small group planted at 45 cm spacing forms a rounded, floriferous mound with a strong visual punch from midsummer onwards. The own-root plants gradually build a stable framework and can regenerate if cut back hard, supporting long-term ornamental value with moderate effort for hobby-gardeners.
Perfumed seating area or patio edge
The very strong, classic rose fragrance is noticeable from a distance, making EUFEMIA particularly effective near benches, terraces or evening seating spots. Clustered, very double flowers offer an intimate, romantic feel without requiring specialist training or shaping skills, appealing to romantics.
Urban front garden with limited space
Its compact habit and dense, dark green foliage give a “finished” look even between flowering flushes, so smaller plots still appear well kept. Medium disease resistance responds well to straightforward, occasional care, suiting owners who value appearance but have limited time or storage for extensive equipment, ideal for busy-residents.
Raised bed or improved heavy-clay border
EUFEMIA adapts progressively to its soil conditions as an own-root shrub, forming a balanced bush over several seasons. In raised beds or well-drained clay borders it anchors firmly and copes reliably with rainy, wind-exposed sites typical of many British gardens, particularly reassuring for coastal-gardeners.
Low-maintenance colour block in a family garden
A simple rectangular planting at recommended spacing creates a bold “carpet” of colour for much of the summer with minimal design effort. Regular deadheading and one annual prune are normally sufficient, allowing you to focus on basic watering and feeding rather than intricate shaping, making life easier for time-poor-owners.
Large container or terrace pot (40–50 litres minimum)
In a generously sized container with quality compost, EUFEMIA’s compact, bushy habit and repeat flowering provide a long season of interest close to the house. The manageable size makes watering and basic care straightforward, while the own-root form supports gradual, steady development over the years for balcony-gardeners.
Styling ideas
Cottage-Weave – combine EUFEMIA with soft pink yarrow and blue larkspur for a layered, nostalgic border that hides gaps as the rose matures – for lovers of relaxed cottage gardens.
Formal-Edge – plant a single line along a front path, clipping companion shrubs lightly behind to frame its compact, floriferous shape – for those seeking classic, tidy kerb appeal.
Perfumed-Nook – place 3 plants near a bench with low, silvery foliage plants in front to catch and reflect the strong scent – for evening sitters and fragrance enthusiasts.
Colour-Block – use a rectangular group of EUFEMIA within a lawn, bordered by neatly cut edging, to create a simple yet striking purple focal point – for design-conscious but busy owners.
Container-Accent – grow one plant in a 40–50 litre pot with trailing herbs at the rim, bringing repeat purple blooms right up to the door – for small-plot and patio gardeners.
Technical cultivar profile
Characteristic
Data
Name and registration
Floribunda bed rose, registered as VISyodoc, marketed as EUFEMIA Bedding rose VISyodoc; exhibition category shrub rose / floribunda, with a female given name as its cultivar meaning.
Origin and breeding
Bred by Martin Vissers from Wild Blue Yonder × (International Herald Tribune × Marie-Louise Velge); bred in the Netherlands, registered 2016, introduced in 2020 via European and Australian distributors.
Growth and structural characteristics
Low, compact, bushy floribunda rose, around 60–90 cm high and 40–60 cm wide, with dense, slightly glossy dark green foliage and moderate prickliness; forms a tidy, rounded shrub in beds and borders.
Flower morphology
Very double, cup-shaped blooms with over 40 petals, medium-sized at 1.5–2.75 inches, produced in clusters of 3–5 per stem; good remontancy with abundant repeat flowering in suitable conditions.
Colour data and phenology
Deep crimson-purple to violet tones (RHS 77A outer, 71A inner) that fade through mauve-lilac with paler petal edges; colour retention medium, giving a shifting palette from bud to fade across the blooming period.
Fragrance and aroma
Very strong, classic rose fragrance clearly perceptible from a distance; primarily ornamental due to very double blooms, with limited value for pollinating insects because stamens are largely concealed.
Hip characteristics
Rose hip production is generally low because of the very double blooms, though occasional small, spherical, bright red hips 6–10 mm may form late in the season when flowers are not deadheaded.
Resistance and winter hardiness
Rated H7 with hardiness around −21 to −18 °C (USDA 6b); heat and moderate drought tolerance good; disease resistance medium to black spot, powdery mildew and rust, benefiting from basic preventative care.
Horticultural recommendations
Best in sunny beds, parks or urban plantings at 35–75 cm spacing depending on use; prefers well-drained soil, responds to regular deadheading and annual pruning; own-root form supports stable, long-term growth.
EUFEMIA Bedding rose VISyodoc offers compact, floriferous colour, powerful fragrance and a stable own-root shrub for long-term planting; consider it if you would like an elegant yet undemanding rose for everyday gardens.
Detailed product attributes
Product Identification Data
Product Name:
EUFEMIA – purple bedding floribunda rose - Vissers
Product Type:
pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Closed Bud:
Dark purplish crimson, with a slightly smoky tone at the tip.
Newly Opened Flower:
Vivid purple-lilac outer petals with a softer pink-lilac centre.
Full Bloom:
Richly shaded purple-crimson, the inner petals slightly lighter, highlighting a rosette pattern.
Before Fading:
Fading mauve‑lilac with a pale shade on the petal edges.
Colour Fading Description:
As the bloom opens, the deep violet gradually fades to mauve-lilac and, just before the flower fades, the petal edges become paler.
Pollinator Attraction:
Because its flowers are strongly double and the stamens are less accessible, it is of low attractiveness to pollinating insects.
Pollinator-Friendly Rating:
Its very double blooms conceal the stamens; primarily an ornamental cultivar.
Hip Comment:
Rose hip formation is expected to be limited due to the double flowers; occasionally spherical, bright red rose hips 6–10 mm in diameter may develop.
Recommended Planting Distance:
for mass planting: 45 cm between plants; for hedging: 35 cm between plants; as a solitary specimen: 75 cm between plants
Planting Density:
in square planting 4,9 plants/m², in hexagonal arrangement 5,7 plants/m²
Our product is a rose grown with pharmaROSA®’s unique cultivation technology!
2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.
The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.
Crop overview: several varieties and growth stages in a short crop section.Shoot system: intensive growth of fresh basal shoots on a young plant.Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.Balance: mature plant with root system and shoots in harmony with each other.
Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.
Pages for private customers Garden roses for the family garden, with minimal care → ORIGINAL® Premium garden roses – instant impact, a truly showpiece garden → EXTRA® Pages for professionals and private customers Roses for public spaces – large areas, sustainable maintenance → NATURAL® Roses for projects – hedge and row planting, fast implementation → RAPID® For professional partners only Production – propagation material for garden roses, wholesale → NEONATAL®
Company details
PharmaRosa Ltd. Company registration number: 01-09-717479 VAT number: 13075314-2-43 Plant health registration no.: HU130721 Bank account (IBAN): HU85117631891388688400000000 BIC (SWIFT): OTPVHUHB Bank name: OTP Bank Nyrt.
