Park & shrub rose

40-089-1
40-089-2

Belle de Segosa

Les Provençelles®

MASsego – Dominique Massad

Bicoloured flower with vivid fuchsia upper petals and white undersides. - park rose - strong, distinctive-scented rose - rich, fruity aroma

– Rich, fuchsia bicolour cup-shaped blooms
Strong, fruity fragrance with character
– Upright, bushy shrub for beds or specimens
– Reliable remontant flowering with generous repeats
– Hardy to H7 / USDA 6b, moderate disease resistance
Special feature: Decorative bright-red hips extend autumn interest.
Style in the garden – Consistent quality
Belle de Segosa
pharmaROSA® ORIGINAL 2-litre own-root potted rose
21,00 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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BELLE DE SEGOSA – fuchsia park rose – Massad

Colour and form meet in Belle de Segosa, a tall, upright shrub rose that brings richly petalled, bicoloured blooms to classic British front gardens with reassuring reliability. Large, deeply cupped flowers in vivid fuchsia with white revers create a striking cottage-style focal point, while the strong, fruity fragrance adds a traditional rose presence beside paths, doorways and seating areas. Its bushy, dense foliage and medium maintenance needs suit busy households who want a rose that simply settles in and performs without complex regimes, even where soil needs improving or raised beds help manage heavier ground and drainage. On its own roots, this shrub develops steadily into a long-lived, well-balanced plant that can be shaped as a specimen or grouped in small, tidy beds, becoming more impressive each season as roots, then shoots, then full display mature. With consistent flowering from early summer and a generous second flush, Belle de Segosa supports an easy-care garden plan focused on dependable structure, cottage-style charm and a relaxed approach to maintenance.


Belle de Segosa shows very full blooms with 40+ petals and a mostly hidden centre.
Closed bud of Belle de Segosa, showing deep fuchsia colouring with a fine pale edge.

Usage options

Target area Reasoning
Front garden specimen near the entrance Tall, upright growth and large, cupped blooms in vivid fuchsia and white give instant visual impact in a modest space, ideal as a welcoming focal point by the front door or gate, combining classic character with manageable care for beginners.
Small mixed cottage bed with perennials The dense, mid-green foliage and bushy habit provide backbone for informal cottage-style planting, while the repeat-flowering cups weave colour through perennials such as lavender and ornamental grasses, suiting style-conscious but time-poor homeowners.
Low informal hedge along a path or drive At 110–180 cm high and 50–80 cm wide, planted at hedge spacing, it forms a flowering line that softens boundaries, with medium pruning needs and straightforward seasonal care that work well for families wanting structure without technical pruning for gardeners.
Feature rose in a 50–60 litre patio container The upright, contained framework and repeat flowering make it suitable for a large pot, where regular watering and feeding are the main tasks, providing strong colour and perfume close to seating for busy urban balconies.
Central accent in a small rose border Used as the taller centre in a narrow bed, Belle de Segosa anchors lower roses or edging plants, its very double flowers and bicolour effect giving depth while moderate disease resistance remains acceptable under basic care for hobby enthusiasts.
Pairing with lavender in a sunny front strip Preferring sunny positions, it partners naturally with dwarf lavender and low grasses, where fragrance, colour contrast and simple annual pruning create a polished, classic look that is easy to keep tidy for style-focused householders.
Small group planting in raised or improved beds Planted in groups of three to five with appropriate spacing, it builds a coherent, flowering block that handles typical garden conditions when soil is improved or raised slightly to help manage heavier ground and excess moisture for cautious beginners.
Long-term structural rose in a family garden As an own-root shrub with H7 hardiness and moderate disease resistance, it develops into a stable, regenerating bush that can be refreshed by harder pruning, supporting a long-lived, low-fuss rose presence for forward-planning garden owners.

Styling ideas

  • Cottage-focus – Combine Belle de Segosa with dwarf lavender and chives in a sunny strip for a scented, bicoloured cottage look – ideal for front-garden romantics.
  • Entrance-pillar – Plant one each side of a path or gate and underplant with low sedges to frame the approach – suited to homeowners seeking simple, formal symmetry.
  • Pastel-border – Use as a taller accent among soft pinks and whites to let the fuchsia centres stand out – for gardeners refining a gentle, cohesive palette.
  • Patio-centre – Grow a single shrub in a 50–60 litre container, surrounded by seasonal bedding, to create an easy-care patio focal point – perfect for busy city dwellers.
  • Hedging-note – Line a short path with closely spaced plants, keeping them lightly trimmed for a flowering, informal hedge – for families wanting structure without formality.

Technical cultivar profile
Parameter Data
Name and registration Shrub rose, park type; registered as MASsego, traded as Belle de Segosa (Les Provençelles®). ARS exhibition name Belle de Segosa, premium bronze quality rating.
Origin and breeding Bred by Dominique Massad in France from ‘Valchlea’ × ‘Michelle Bedrossian’. Introduced and registered in 2013, first distributed by Pétales de Roses in France.
Growth and structural characteristics Upright, bushy shrub reaching 110–180 cm in height and 50–80 cm spread. Dense, matt, mid-green foliage, moderately prickly stems, forms a substantial, vertical garden presence.
Flower morphology Very double, cup-shaped blooms with more than 40 petals on mainly single stems. Large flowers in the 2.75–3.95 inch range, remontant with a generous second flush in season.
Colour data and phenology Bicoloured blooms: vivid fuchsia upper petals with white undersides. Colour opens deep, then fades from purplish to mauve-pink, with underside remaining whitish throughout the flowering stages.
Fragrance and aroma Notable strong, rich, fruity scent giving a classic rose fragrance in the garden. The perfume is distinctive and easily appreciated near entrances, paths or seating areas.
Hip characteristics Moderate production of bright red, spherical hips around 9–16 mm in diameter. Adds a discreet late-season feature if spent blooms are not removed after flowering.
Resistance and winter hardiness Hardy to approximately −21 to −18 °C, RHS H7, USDA zone 6b, Swedish zone 3. Disease resistance moderate overall, with average tolerance to black spot, powdery mildew and rust.
Horticultural recommendations Best in sunny sites with well-drained, fertile soil. Medium maintenance; occasional pest and disease checks advised. Recommended distances vary by use: specimen, hedge or mass planting.

Belle de Segosa offers tall, structural flowering, strong fragrance and dependable repeat blooms in an own-root form that matures into a lasting feature, making it a thoughtful choice for relaxed yet refined gardens.

Detailed product attributes

Product Identification Data

Product Name: BELLE DE SEGOSA – fuchsia park rose - Massad
Product Type: pharmaROSA® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:12.05.2025
Cultivar Quality Rating: premium bronze
Item Number: [984] 40-089 (14.02.2026) pharmarosa.co.uk

Name and Registration

Meaning of Cultivar Name: The name "Segosa szépe" refers to the beauty of the village Ségosa.
Original Trade Name: Belle de Segosa
Current Trade Name: Belle de Segosa Les Provençelles® MASsego
Rose Group: Shrub
Commercial Type: park rose
Commercial Group: Park - shrub rose
Exhibition Category: shrub rose
Collection: Les Provençelles®

Origin and Breeding

Initial Distributor: Pétales de Roses (France)
Introduction Year: 2013 (France)
Breeder: Dominique Massad
Breeding Company / Institution: unknown / no data
Breeding Year: France, 2013
Parentage: 'Valchlea' × 'Michelle Bedrossian'

Growth and Structural Characteristics

Height: 3.6-5.9ft (110-180 cm)
Spread: 1.6-2.6ft (50-80 cm)
Growth Habit: upright, bushy
Foliage: The variety has dense foliage. Its leaves have a matt surface and a mid-green shade.
Prickliness: moderately prickly
Self-Cleaning Description: No information is available on self-cleaning.
Self-Cleaning Intensity: No data on self-cleaning strength.

Flower Morphology

Flower Fullness: very double-flowered
Flower Size: L (2,75-3,95 in)
Colour Code: ARS code: MB RHS code: 67A (outer), 155C (inner)
Repeat Flowering: Remontant, with a generous second flowering.

Colour Data and Phenology

Colour: fuchsia
Flower Colour Description: Bicoloured flower with vivid fuchsia upper petals and white undersides.
Closed Bud: Deep, dark fuchsia dominates, with a thin whitish stripe running along the outer margins.
Newly Opened Flower: The outer petals are a brilliant fuchsia shade, with a creamy-white underside.
Full Bloom: The cup-rosette bloom's fuchsia upper surface has a deep crimson tone, and the undersides of the petals are pure white.
Before Fading: The colour of the fuchsia fades from mauve to pink, while the underside remains whitish.
Colour Fading Description: During opening the fuchsia's upper (front) colour fades from purplish to mauve–pink, while the underside remains whitish throughout.

Fragrance and Aroma

Fragrance Strength: strong, distinctive-scented rose
Fragrance Character: rich, fruity aroma
Pollinator Attraction: Its very full (double) blooms only moderately attract pollinators, because the double bloom form often conceals the stamens and reduces pollen and nectar accessibility.
Pollinator-Friendly Rating: Very double-flowered, partially pollinator-friendly variety, moderately attractive to pollinators.

Hip Characteristics

Hip Shape: spherical
Hip Colour: bright-red
Hip Comment: Moderately produced, 9–16 mm in diameter, spherical, bright red rose hip.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: No data are available on heat–drought tolerance.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting: 50 cm; for hedging: 40 cm; as a specimen: 90 cm
Planting Density: in square planting 4 plants/m², in hexagonal arrangement 4,6 plants/m²
Partial Shade Tolerance: Preferably suited to sunny locations
Maintenance Requirement: Maintenance requirement medium; occasionally requires pest and disease control.
Primary Uses: flower bed, specimen

Comments

Strengths: Style in the garden – Consistent quality
Companion Plants: Lavandula angustifolia (low-growing varieties) - dwarf lavender Allium schoenoprasum - chives Carex flacca 'Blue Zinger' - glaucous sedge
Comment: -
BELLE DE SEGOSA – fuchsia park rose - Massad
Bicoloured flower with vivid fuchsia upper petals and white undersides. - park rose - strong, distinctive-scented rose - rich, fruity aroma
Rose Shopping Online - fuchsia - park rose - Belle de Segosa - (3.6-5.9ft (110-180 cm))
Inflorescence: single Height: 3.6-5.9ft (110-180 cm) Flower shape: cup Winter hardiness: 6b fuchsia - Pétales de Roses (France) park rose - Flower size: !- Flower size: !- - Height: 3.6-5.9ft (110-180 cm) Height: 3.6-5.9ft (110-180 cm) - Flower fullness: very double-flowered Belle de Segosa - Roses in the garden | pharmaROSA® Original - premium bronze Dominique Massad

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we dispatch the rose from our online webshop?

Let us ask ourselves the question: What would I like to use the rose for?
Flower? – Location? – Screening? – Fragrance? – Height? – Breeder? – Rose hip?

Rose purchasing information
Methods of payment – Delivery charges – Delivery – Complaints handling

Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.